Enter the not-so-corporate halls of Cepia, and you're bound to experience something extraordinary. You might have to dodge an electronic prototype as it scurries down the hall. Or you'll join in as a spontaneous brainstorming session erupts near one of our white boards.  One thing is certain, you'll witness a small band of passionate toy makers practice their craft of creating magic through wonder and imagination. And, that's something very special indeed.

Blue Whale is proud to develop many favorite children’s toys including Zhu Zhu Pets, Big Robots, Charm U, MiMi’s Secrets, and Chuckleball. We love working hard to bring our customers the newest ideas and the funnest toys.

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